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Ad Industry’s Premier National Trade Association Accepts Less Than Ten Percent of U.S. Agencies

Centennial, CO, August 24, 2006 … Thayer Media has been elected to the membership of the American Association of Advertising Agencies, the highest professional recognition an advertising agency can receive. The announcement was made today by April Thayer, President, Thayer Media.

In evaluating an agency for membership, the AAAA conducts a thorough examination of a prospective member’s professional, creative and technical skills, as well as the agency’s financial integrity and advertising achievements. Of the approximately 13,800 ad agencies in America, less than 10% are accepted into AAAA membership. Thayer Media is one of thirteen agencies in the Denver area to become a member of the AAAA.

Founded in 1917, the AAAA is management-oriented and offers its members in-depth, proprietary information concerning the operation of advertising and marketing communications agencies encompassing management, media, production, and administration. AAAA members are able to access the association’s extensive advertising, communications, international marketing and market research library. In addition, member agencies can participate in ongoing educational seminars, programs, and conferences covering the industry’s most current issues, practices, strategies, and techniques.

AAAA membership comprises approximately 410 advertising and marketing communications agencies with more than 3,000 offices: 1,196 offices throughout the United States and more than 1,800 in 134 other countries. AAAA member agencies create and place approximately 80 percent of all national advertising, and substantial amounts of local and regional advertising.

About Thayer Media
A thirteen year-old agency with annualized billings in excess of $25 million, Thayer Media has grown to become one of the largest woman-owned firms in Colorado. Thayer Media represents a broad spectrum of clients in a variety of industries ranging from restaurants to financial services to real estate investment trusts.

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